College Website Design: Calhoun Community College Client Spotlight

August 20, 2012 § Leave a comment

Our client spotlight this month is Calhoun Community College, whose website for their campus in Tanner Alabama offers a fun approach to an education site along with some fresh ideas on reactive design. features lots of ideas worth checking out to get inspired for your next website project. Here are the top takeaways…

1. Complicated Navigation is made easy by good space utilization in the header and main menu

2. The hero area calls attention to current marketing objectives without being fussy

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QR Codes: Let’s think outside the black box

June 8, 2011 § 4 Comments

Please welcome guest blogger Jackie Croley as she delivers this post on how creative brands are using QR codes. — editor.

Lately I have been seeing QR Codes everywhere!  The only thing is, in most cases, they are ugly black boxes slapped in the corner of print advertisements. QR Codes don’t have to stick out like a sore thumb to attract attention.  The uses for QR Codes are still being discovered and we have only begun to see how they can be utilized in media and advertising.  Marketers can creatively incorporate them into designs to inspire users to scan and enjoy content.

Macy's QR Code

Now that they are catching on, I think it’s time to improve their design and placement. QR Codes can be so much more than just a black box! Here are some examples of creative designs and uses of QR codes.

Which one do you like? Are you inspired now?

Macy’s creatively incorporated a QR code in their trademark red star.


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Facebook, Google, or your Website: Which do you trust more?

May 19, 2011 § 4 Comments

The month of May has turned out to be a doosey in the online privacy department, which got to me thinking: do people really care about their personal data being bandied about by the largest Internet companies in the world?google-facebook

Earlier this month, top-five PR firm Burson-Marsteller initiated a campaign pitching major media outlets, such as USA Today, with a story that slammed Google and its privacy policies in regards to a new product they may be launching called Social Circles. The problem with the smear campaign is it was bought and paid for by the ethically challenged Facebook. If you’ve seen The Social Network, this lack of character should be no surprise at all. Just ask the Winklevoss twins.

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Does Courtney Love Twitter Still?

March 8, 2011 § 6 Comments

Or, “How to Lose $430,000 Dollars in 140 Characters or Less.”

Fail Whale

Twitter "Fail Whale"

Oh, Courtney, you BAD girl! Don’t you know it’s uncool to say nasty things about other people on twitter, especially if they are untrue? To borrow from Britney Spears, “Oops, you did it again.” On March 4th, Ms. Love settled her lawsuit brought by fashion designer Dawn Simorangkir for accusing Ms. Simorangkir of theft and having a criminal background via her twitter account. According to the Associated Press, the settlement is $430,000 plus interest. Heck, that doesn’t even include the attorney fees. ¡Ay, caramba! « Read the rest of this entry »

Google gives JCPenney a smack-down

February 25, 2011 § Leave a comment

The “dirty little secret” of SEO–or why JCPenney is facing the wrath of Google.

It used to be WebCrawler…and for a while, AltaVista. However, when it comes to search results and SEO, there is one gold standard–Google. Since Google has taken over as the “King of Search”, many have tried to find ways to manipulate Google search for the benefit of their website ranking.  Some were feeble; some were interesting and stories about how they were done are still passed around from time to time like parables from a different time. « Read the rest of this entry »

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